Fall 2020 - Content Writer Intern FIU
Event Options is an online marketplace for event rentals and services. The Company is seeking Interns to help drive Event Options to reach its potential of disrupting the entire event industry ecosystem. Interns will help the Company become the nationally recognized go to brand for the rental of event products and services. This is an opportunity for students interested in creative writing marketing, public relations. event planning, e-commerce and entrepreneurship
Event Options is made up of event professionals that have owned and operated event companies, producing corporate events all over the globe. When sourcing for the best products and services for a particular event, it would often take days and multiple requests for suppliers to eventually provide the specs on the items they owned – prices, quantity, colors, sizes, materials, pictures, as well as their multi-day rates, minimum order, delivery fee and more. Days were spent reviewing and consolidating all the information from various sources - Word, Excel, PowerPoint, PDFs, emails, and websites – to choose the ideal items included within the presentation for our client.
There is no national event company or online distribution platform that currently exists.
The Content Writer Intern will have the responsibility of writing content for several different Event Options mediums. This includes: product descriptions for items existing on the Event Options ecommerce website making sure they are maximized for Search Engine Optimization (SEO); proposal and client presentations; Email blasts; social media posts; press releases; case studies and more. The primary focus is to create excitement about Event Options and its products with words.
Student learning outcomes:
· Students will develop an understanding of Search Engine Optimization (SEO) and how to find the best words to maximize SEO.
· Students will develop an understanding of the corporate event market and its needs.
· Student will learn about many of the of rental products and services used in the Events industry.
· Students will engage with the various social media outlets that the company will use to build its brand;
· Students will learn the current distribution channels for event rental companies and how Event Options plans on becoming the industry disruptor.
Content Writer Intern will report directly to the Company President and meet regularly for supervision and receive mentorship from Jim Etkin; an entrepreneurial, results driven executive with over 25 years of hands-on, operating and business building expertise; developed best in class products and services; conceived and implemented both technology and human resource driven organizational change initiatives.
Student will be expected to work a minimum of 16 hours/week