Director of Strategic Marketing
TERM OF EMPLOYMENT:
Renewable, Full-Time
JOB DESCRIPTION:
The Director of Strategic Marketing has responsibility for visionary leadership in the College’s enrollment marketing strategy, recruitment initiatives, public relations, meaningful messaging and branding expertise for Tompkins Cortland Community College. The Director oversees the entire marketing and communication effort including the development and implementation of a strategic marketing and branding plan. Coordinates with departments across the College to increase student enrollment, manage external communications and the College’s identity and image.
MINIMUM QUALIFICATIONS:
Bachelor’s degree and seven (7) years’ experience or a Master’s degree in marketing, public relations, business, or related field and five (5) years’ experience. Experience in marketing, including expertise in the development and implementation of strategic marketing, communication, and branding plans in a higher education setting. Supervision experience.
DESIRED QUALIFICATIONS:
Experience in a higher education setting.
EXPECTED HIRING SALARY RANGE:
$75,610 - $94,512 - Starting salary will be commensurate with qualifications and experience.
Review of applicants to begin August 16, 2021 and continue until position is filled.
To apply and view the full position description, visit www.tompkinscortland.edu/college-info/employment. Note: Additional application materials/essays will be requested.