Branch Communications Coordinator

Starting Salary: $46,146.00

Pay Grade: P37

 

Salary Information: Salary for current Pasco County BOCC employees is in accordance with the Career Service Manual. The starting salary for all other candidates will typically be at the bottom of the pay range for the job classification; however, it may be higher within the range depending on the qualifications of the successful applicant, the pool of candidates and the duties associated with the position.

Department: Developmental Services

Location: New Port Richey

General Description: This is a highly responsible, professional leadership role within a designated Branch of Pasco County Government. The Branch Communications Coordinator oversees a variety of proactive marketing, communications and production activities with the goal of promoting Pasco County.

 

EMERGENCY RESPONSE/RECOVERY ACTIVITIES: All employees will be required to work before, during, or after an emergency. During an emergency, employees may temporarily be assigned to work and perform duties outside the normal scope of their position, location and work schedule to fit the needs of the County and its citizens.

The Branch Communications Coordinator works under the direction of the Media Relations & Communications Manager to develop communications strategies for departments within the designated branch, including, but not limited to: multimedia content creation, digital and print communications, social media marketing, media relations and event logistics.

• Responsibilities include technical, administrative and supervisory work and developing and maintaining close working relationships with county employees, customers, partner agencies and media. 

• Attends branch-level and department meetings, as deemed necessary, to identify potential opportunities for publicity and public outreach.

• Oversees and coordinates communications activities within the assigned branch with the assistance of departmental Outreach Coordinators.

• Consults with departments within the branch to ensure accurate, consistent messaging.

• Coordinates advertisements of branch events and public meetings, including news releases.

• Coordinates branch department's messaging on digital billboards.

• Oversees content on branch department's websites and social media platforms, including video production and graphic design.

• May assist in coordination of news conferences, public hearings and special community meetings.

• During activations of the Emergency Operations Center, the Branch Communications Coordinator is assigned to the Joint Information Center, which can include a variety of work schedules, including compulsory work periods in special, emergency, and/or disaster situations. 

• Performs related work as assigned or required.

• Excellent written, verbal and interpersonal communications skills.

• Basic understanding of the practices and principles of public relations and media relations.

• Multi-tasking and analytical skills.

• Knowledge of policies, procedures and practices of Pasco County departments.

• Knowledge of sound business principles, techniques and management.

• Ability to express ideas and findings clearly and concisely in both oral and written form.

• Ability to assemble and write news releases and other marketing materials.

• Knowledge of engaging text, photo, video and digital media techniques.

• Ability to manage social media presence and website content.

• Skilled in the use of Adobe Creative Suite and capable of developing and editing graphics.

• Ability to plan, direct, and oversee the work of employees and promote team leadership.

• Ability to deal with the public, media, county officials and specialized interest groups in an effective and courteous manner.

PHYSICAL SKILLS: Ability to communicate effectively using verbal, written, and visual communication. Ability to bend, stoop, twist and lift 40 pounds.

 

EDUCATION, TRAINING AND EXPERIENCE: Graduation from an accredited college or university with a Bachelor's Degree in Public Relations, Mass Communications, Journalism, Public Relations, English or related field. Five (5) years' of professional experience in communications or public relations work, including publications writing, marketing, social media management, website development and general knowledge of communications technologies.

 

LICENSES, CERTIFICATIONS OR REGISTRATIONS: Must possess a valid driver's license.

 

ADA STATEMENT: A qualified employee or applicant with a disability may be afforded a reasonable accommodation to perform the essential job functions of a position in compliance with the Americans with Disabilities Act.

 

DRUG-FREE WORKPLACE: Pasco County BOCC is a drug-free workplace in accordance with Federal and Florida Law.

 

VETERANS' PREFERENCE: Under Section 295.07, F.S., chapter SSA-7 Pasco County BCC provides to Veterans, that preference in appointment will be given to preference-eligible applicants.