Integrated Media Student Associate (Business Season 2022-2023)
JOB TITLE: Integrated Media Student Associate
DEPARTMENT: Integrated Media (Sales & Marketing)
SUPERVISOR: Director, Integrated Media
ROLE SUMMARY:
As Integrated Media Student Associate, you will learn from and support the MSG Integrated Media team, focusing principally on paid and owned media channels for MSG Sports and Entertainment brands. This role is for an organized individual with some marketing and/or media education, excellent time management skills, and eager to participate in a variety of activities to learn more about the field.
RESPONSIBILITIES:
· Contribute and assist in build and closeout of digital media campaigns across all brands including, but not limited to, Christmas Spectacular, New York Knicks, New York Rangers, Live and Sports Properties.
· Assist in social boosting activations under the guidance of Integrated Media Managers.
· Assist in maintaining media flowcharts and plans.
· Assist in trafficking, tracking, and reporting of digital media campaigns.
QUALIFICATIONS:
· Experience in Media Planning: digital campaign development and execution; reviewing media metrics and reporting
· Working knowledge of how Media/Advertising fits within Marketing departments and how it serves to meet overall business objectives
· High level of professionalism and enthusiasm
· Strong communication skills
· Ability to multitask
· Marketing, Digital or Advertising major preferred
· Computer skills required: Outlook, Excel, Word, PowerPoint
STUDENT ASSOCIATE REQUIRMENTS:
· Undergraduate candidates with a class status of junior or above
· GPA of 3.2 or above
· Provide a letter from your school verifying enrollment
· Available to work a minimum 21-hour work week and a maximum 35-hour work week (35 hours required for the summer semester)