Communications and Engagement Manager
The Communications and Engagement Manager oversees the organization's internal and external communications to ensure adequate engagement. This role involves creating public relations and marketing materials such as press releases, success stories, newsletters, and supporting graphics. This role also tracks and reports analytics on marketing and communications campaigns and event execution. The Communications and Engagement Manager frequently interact with sponsors, Corporate Partners, program clients, Committee Chairs, and others to advance organizational goals.
Candidate must be a digital native and comfortable working in a virtual environment. The ideal applicant would have proven success in this kind of setting and the ability to manage and complete projects promptly. Candidate must be Florida-based, and occasional in-state travel will be required.
Duties and Responsibilities
- Create and manage content to support communications and marketing efforts, including, but not limited to, monthly newsletters, e-blasts, brochures, social media, client success stories, and press releases.
- Manage public relations calendar.
- Generate, edit, publish, and share engaging content to all social media accounts that align with organizational goals.
- Design graphics for events, programs, and other efforts, as needed.
- Manage event planning and post-event follow-up for the organization, including GrowFL Florida Companies to Watch, Leadership Institute, American Academy of Entrepreneurs, and Regional Chapter events.
- Maintain salesforce database – critical for relationship management with corporate partners, sponsors, and members.
- Manage all GrowFL online content and websites, including updates, as necessary, to keep information relevant.
- Manage and track engagement, analytics, and success of online content, marketing campaigns, events, and other reporting, as necessary.
- Provide support to GrowFL committees and Regional Chapter leadership.
- Support reporting for FloridaMakes and GrowFL Advisory Board.
- Preferred Qualifications
- Experience with Microsoft Teams, WordPress and website administration, Salesforce, Zoom, HTML coding, Canva, and Adobe Creative Suite.
- Basic Qualifications
- Bachelor’s degree in business, public relations, communications, marketing or a related field
- Microsoft Office proficiency
- Marketing experience
- Excellent time management and communication skills
- Ability to build, manage and maintain productive business relationships
Work Site Location / Schedule
GrowFL maintains a physical address within the FloridaMakes offices located in Orlando. All staff works remotely with a standard schedule of Monday – Friday, 8:00 am – 5:00 pm, excluding holidays. There is a standard schedule to accommodate and support external meetings and events.
Compensation / Benefits
The annual salary for this position is $50,000, depending on experience, and includes benefits such as 401(K), medical, dental, and vision insurance, life insurance, holiday pay, and two weeks paid vacation. Pre-approved business travel and business-related mileage are reimbursed. Job-specific professional development courses may also be considered for reimbursement.
About GrowFL
GrowFL is dedicated to supporting and accelerating the growth of second-stage companies throughout Florida by providing their leaders with focused, efficient, and timely access to essential resources. Our programs provide connections with other second-stage company leaders and professional organizations whose expertise, experience, and products lead to the second-stage company’s continued growth and prosperity, resulting in the diversification and growth of Florida’s economy. Second-stage growth companies have at least six employees and $750 thousand in revenue and possess the intent and desire to grow beyond second-stage. For more information on GrowFL, please visit www.growfl.com.